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Bay lavender

Heliotropium gnaphalodes

Last reviewed: September 2026

Bay lavender (Heliotropium gnaphalodes) is a perennial shrub native to FL. It blooms in March, April, May, June, July, August, September, October, and November. The flowers draw bees and butterflies.

Bay lavender (Heliotropium gnaphalodes)
Photo: (c) Kathy Richardson, some rights reserved (CC BY)

Toxicity unknown

Bay lavender (Heliotropium gnaphalodes) is not listed by the ASPCA Animal Poison Control Center (opens in new tab) or the other sources we check, so we have no verdict for it either way. Absence from those lists is not a clearance. If your pet shows symptoms after eating any plant, call the ASPCA at (888) 426-4435.

Light

full sun

Water

low

Size

12"–36" H × 24"–48" W

Bloom

Mar, Apr, May, Jun, Jul, Aug, Sep, Oct, Nov

Native to

FL

Pollinators

bees, butterflies

Before you buy

Your city may pay you to plant this

Cities and water utilities offer rebates for replacing lawn with native and water-wise plants. We track 458 programs across 44 states, each with a link to the provider and the date we last checked it.

Find rebates in your area

Browse plants for this ecoregion

Compact, silvery-leaved evergreen shrub with small clusters of white flowers blooming for much of the year. Found on coastal dunes and rocky shorelines, tolerant of salt spray.

Growing Bay lavender

Grow Bay lavender in full sun and low water. Mature plants reach 12 to 36 inches tall and spread 24 to 48 inches wide.

Wildlife value

Near-continuous bloom provides a reliable nectar source for coastal bees and butterflies.

Common questions

How much sun does Bay lavender need?
Bay lavender grows best in full sun conditions.
When does Bay lavender bloom?
Bay lavender blooms in March, April, May, June, July, August, September, October, and November.
Where is Bay lavender native?
Bay lavender (Heliotropium gnaphalodes) is native to FL, per the World Checklist of Vascular Plants (Kew).
What pollinators does Bay lavender attract?
Bay lavender draws bees and butterflies.

Native range data from the World Checklist of Vascular Plants (Kew). Pollinator and host plant associations compiled from GBIF, iNaturalist, and published ecological literature.

If something looks wrong

Common plant problems, and what to check first

These come up on almost any plant. Each guide lists the likely causes in the order they are worth ruling out, with one thing to check before you act on any of them, and links to the source it came from.

See all plant problem guides

Ready to grow Bay lavender? Add it to your garden in Pollinator Patch to track it and get season-by-season care guidance.